Author: Messaging and Marketing

Marketing Services is responsible for communicating internally to more than 20,000 Dallas ISD employees and externally with the greater Dallas community through publications, marketing and advertising, e-newsletters, social media and photography.

Classroom observations have become a common tool in identifying and evaluating effective teaching practices. The Teacher Excellence Initiative’s use of classroom observations for teachers in consideration for the Distinguished Teacher Review, is no different. “The difference between a classroom observation and a (Distinguished Teacher Review) observation is that in a classroom observation only one administrator is viewing the lesson activity for 45 minutes whereas in the DTR, there is a team of three that will observe the lesson activity and provide feedback,” said Cesar Chavez Principal Jose Munoz. Principals have been trained to know what good instruction looks like, and content…

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Throughout February, Dallas ISD is observing Black History Month. This year’s national theme, A Century of Black Life, History and Culture, not only celebrates the impact African Americans have made in history, but recognizes the important work of the Association for the Study of African American Life and History, established in 1915. In 1926, the organization founded Black History Week, which later grew into Black History Month. Schools have planned a number of events to commemorate the month. Students and staff at Edward Titche Elementary will launch a week-long celebration Feb. 16 with a focus on African-American folktales followed by…

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Superintendent Mike Miles had high praise yesterday for staff members who kept students safe, communicated with parents and worked alongside government agencies and the medical community during last fall’s Ebola scare. About 75 employees from Maintenance, Counseling, Health, and Psychological and Social Services and their family members attended a district reception held in their honor Monday at the Crow Collection of Asian Art. Developer Trammel Crow donated the use of the facility for the occasion. The venue’s collection of rare Asian art served as the backdrop to the superintendent’s words of appreciation to the staff for their courageous and timely…

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Campus staff and administrators who were crucial in the district’s response to the Ebola virus in October 2014 were honored at a special reception on Monday, Feb. 9, at the Crow Collection of Asian Art. Individuals had been previously presented with Superintendent’s Awards of Meritorious Service and Commendation at Emmett J. Conrad High School, Sam Tasby Middle School/Jack Lowe Sr. Elementary School, L.L. Hotchkiss Elementary School, Dan D. Rogers Elementary School and the Administration Building. Superintendent honors champions of Dallas ISD’s Ebola response The staff members went above and beyond their regular duties in the response, working extra hours and…

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Seagoville High School finalizó el Decatlón Académico de Región 12 con grandes resultados, y se unirá a la Escuela de Ciencias e Ingeniería SEM para representar al distrito en la competencia estatal del 26 de febrero al 1 de marzo, en San Antonio. Seagoville, dirigida por los entrenadores Mark Harrington y Brenda Tyner, obtuvo el primer lugar en la categoría de escuela mediana para tener su primera oportunidad de obtener el título estatal. El momento histórico no pasó desapercibido, ya que el equipo completo subió al escenario cuando el nombre de Seagoville se pronunció durante la reunión regional del 31…

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On Wednesday, Feb. 4, the Dallas ISD Athletics Department celebrated the more than 100 graduating student-athletes who committed to attend college during its annual National College Signing Day event at Ellis Davis Field House. The students and their parents were highlighted at the special event. See additional photos. Watch a video of highlights from the event.

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Entrar al mercado laboral actual ya no significa competir con el chico de al lado, el vecino, el mejor de la ciudad o el mejor del estado. El día de hoy, vivimos en una sociedad global en la que los candidatos son evaluados por sus habilidades comparadas con otros candidatos de todo el mundo. Ese fue el mensaje de varios de los oradores de las áreas de negocios, derecho, finanzas, gobierno, ingeniería y derechos humanos para los 300 estudiantes que asistieron al Día de Carreras del Concejo Mundial de Relaciones Internacionales de DFW, llevado a cabo en Barack Obama Male…

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When Dallas ISD found itself at the epicenter of the U.S. Ebola health scare last fall, a core group of dedicated staff members throughout the district rose to the challenge and addressed the situation — calmly and compassionately, with student safety as their top priority. In the wake of the news that five of our students had been exposed to the Ebola virus, the district faced questions from concerned parents and  community members, the national and local news media, the medical community and government officials. With no modern precedence in the U.S. to look to for guidance, district leaders, school…

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