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Author: Messaging and Marketing
Messaging and Marketing
Marketing Services is responsible for communicating internally to more than 20,000 Dallas ISD employees and externally with the greater Dallas community through publications, marketing and advertising, e-newsletters, social media and photography.
Poetry and culture go hand in hand at Raul Quintanilla Middle School. Teachers Lisa Taylor and Candy Williams began the poetry and culture clubs as a way to connect with their students. The result was a resounding success, said Taylor. “My students are making better grades, participate more in class, have a broader perspective of the world, and have developed a good camaraderie between each other.” Taylor, Williams and Thomas Browne, all English/Language Arts teachers at Quintanilla, are the clubs’ sponsors. A former arts critic and publicist, Taylor wanted to use her experience to help her students. In fact, all…
Social injustices in the news are controversial topics even adults have a hard time understanding. But for fifth-grader Etana King, the solution is clear: do not fight violence with violence. Etana, winner of the 2015 Gardere MLK Jr. Oratory Competition and student at John Neely Bryan Elementary, found inspiration for her speech from injustices she felt Martin Luther King Jr. would be anxious to fix today. “We must not abuse, confuse or misuse our minds with thoughts of violence and despair, hopelessness and helplessness,” she said in her speech. “We must infuse our thoughts with love. Use our minds to…
La semana pasada, más de 100 estudiantes atletas de Dallas ISD y sus familias se reunieron en la Ellis Davis Field House para celebrar su ingreso a universidades de todo el país. El Día Nacional de la Firma con Universidades celebra los logros de los estudiantes atletas, a la vez que enfatiza su compromiso con una educación superior. Cuando se le preguntó al director de atletismo de Dallas ISD lo que esta ocasión significa para los estudiantes y sus familias, él dijo:: “Creo que lo que tratamos de hacer es resaltarlo, tratamos de celebrar sus logros,” dijo el director de…
Red is one of the signature colors of Valentine’s Day. With that special day of the heart just hours away, many Dallas ISD staff are wearing red today, and not just because of Valentine’s. They are wearing red in support of Go Red, the American Heart Association’s campaign to increase awareness of heart disease and stroke. Many employees made donations of $5 or more to support the cause and earn the chance to wear jeans with their red apparel. Human Capital Management’s Rewards and Recognition Coordinator, Megan Yagelski said all employees were encouraged to sport red attire on Dallas ISD…
Education works best when businesses, community members, and schools work together to support and enhance learning. Dallas ISD’s partners represent all facets of the community, including individuals, agencies, businesses, civic groups, faith-based organizations, and higher education institutions. They all have in common a desire to contribute to classroom learning as volunteers or by donating funds or equipment. Here are a few ways to make sure donations are received and documented in the correct manner so they can be quickly put to use to benefit schools and students. 1. Consider what resources you’d like to share. You have the option to:…
Parents had the opportunity to ask Dallas ISD experts questions on how they can help prepare their child for the upcoming STAAR tests during a live forum on Feb. 11. Content and testing experts addressed question submitted by parents via phone, email and at dallasisd.org/staar. The live forum was available for viewing at 36 schools across the district, as well as the Dallas School Television channels and online streaming. Experts said students who practice writing and whose parents read with them every day may help students do well on the test, especially in the weeks leading up to STAAR. Even…
February is National Children’s Dental Health Month. Part of having a healthy mouth is drinking more water and less sugar-sweetened beverages. Try to drink water all day today! For more information, visit: http://www.ada.org/en/public-programs/national-childrens-dental-health-month/
“The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” – Dr. Seuss Literacy is a fundamental tool that helps ensure students reach their highest potential and develop into well-rounded leaders of tomorrow. Volunteer to visit several District elementary schools to read and spend time with students. See details below to register. Download Event Posters English Spanish
Some budding young authors at Benjamin Franklin Middle School are still basking in the glow of admiring customers who attended their December book-signing celebrating publication of Falcon’s Anthology, a collection of the students’ poems and prose. Dallas ISD librarian of the year Rosenid Hernández-Badia, Ph.D., supervised the students’ efforts and accompanied them as they read their works aloud to the audience at Barnes & Noble. “When I told my family that I had two poems that were going to be published in a book they felt so happy to know that because they know I love writing and expressing myself,”…