Author: Messaging and Marketing

Marketing Services is responsible for communicating internally to more than 20,000 Dallas ISD employees and externally with the greater Dallas community through publications, marketing and advertising, e-newsletters, social media and photography.

Attending parent/teacher conferences is a small step that can achieve big results for students. It is well known that students whose parents or guardians are involved in their education perform better in school. By meeting with teachers, parents not only demonstrate that education is a priority, but they can also discuss their child’s progress and learn how to help their child succeed in school. Parents can also learn about the great benefits of Parent Portal and how to register for this highly effective tool that helps monitor their child’s progress, attendance, and assignments. Parent conferences are scheduled 4-8 p.m. on…

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From ages two to 92, bar none, Texans look forward to their turn at the annual State Fair. Dallas ISD students—and staff—are no exception. Young students get first dibs. District elementary schools will be shuttered Friday, October 10, for Elementary Day at the Fair. That day is a normal school day for secondary schools. The following Friday, October 17, which happens to be the last Friday of the extravaganza, the older kids get their turn while the elementary students stay in school. All Dallas ISD secondary campuses will go dark October 17 in honor of Big Tex, corny dogs, pig…

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El Ex-General de la Armada de Estados Unidos Colin Powell, ofreció una plática a más de 1,000 jóvenes el martes, 30 de septiembre, en el Auditorio McFarlin de la Universidad de SMU como parte del HART Global Leaders Forum. Asistieron 500 cadetes del Dallas ISD JROTC y sus instructores, además de 60 estudiantes de preparatorias del Dallas ISD acompañados por sus consejeros. Los estudiantes permanecieron cautivados durante la plática. El ex-diplomático platicó acerca de sus padres, quienes inmigraron de Jamaica en una balsa y luego se establecieron en el Bronx, Nueva York. También habló acerca de sus calificaciones mediocres cuando…

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“Ain’t it fun? Living in the real world.” Those song lyrics by pop group Paramore came alive for students in the School for the Talented and Gifted at Yvonne A. Ewell Townview Center. Students embraced reality when they were tasked with coming up with a real-world solution for a piece of land located in The Bottoms and the 10th Street District. The four-day project had the students trekking all over the city meeting with leaders, developers and various economic, regulatory and legislative experts. Students sifted through city documents and, together with their peers, created a realistic, meaningful and high-quality land…

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As we approach that time of year for red, runny noses, coughing and congestion, here are 10 ways to minimize your exposure to germs that can develop into the common cold, flu, respiratory infection or the newly identified enterovirus. Remember the tip about singing “Happy Birthday” while scrubbing your digits? Wash your hands and wash often. Also, limit touching your face, nose and mouth as much as possible. We found a use for the inside of your elbows—a shield for coughing and sneezing. Many household cleaning agents are encouraging consumers to start “healthing” versus cleaning. Make this a practice in…

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Three Dallas ISD students from W.E. Greiner Middle School will present their invention, the “Robo Buddy,” before a national audience at the National Youth Entrepreneurship Challenge October 9 in Silicon Valley. The invention is a robotic, interactive pet that teaches kids responsibility through an app that allows parents to monitor how actively their children are caring for their “pets.” The entry from Greiner is the only project from Dallas ISD that is advancing to the national-level competition. At stake is $25,000 in prize money the students can use as seed cash for their business or for college tuition. Before the…

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Former U.S. Army General Colin Powell commanded the rapt attention of more than a thousand young people at a motivational talk he presented Tuesday, Sept. 30, at SMU’s McFarlin Auditorium as part of the HART Global Leaders Forum. The audience included 500 Dallas ISD JROTC cadets and their army instructors and 60 other Dallas ISD high school students who attended with their counselors. All seemed to be captivated for the duration of Powell’s 45-minute talk and audience Q&A. The former diplomat discussed his upbringing by immigrant parents in the Bronx, what he called a mediocre academic record in high school,…

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Log in to the NBC 5 website between now and Thursday and support the Adamson versus Kimball football game at AT&T Stadium for the Big Game Friday game of the week. Everyone – students, staff, families and community members – is encouraged to visit the Big Game Friday web page and make their voices heard in support of Adamson versus Kimball. If the schools are chosen, their respective band members, pep squad, cheerleaders and more will be featured on live broadcasts leading up to the game.

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