AlumNow Spotlight: School Zone Dallas alum, Alexus F. returns to Dallas ISD

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The AlumNow series showcases former students’ post-graduation successes.

We recently caught up with Alexus Ferrell who is a video producer for Dallas ISD’s only broadcast channel, Dallas Schools Television (DSTV). DSTV produces videos to promote, inform, and educate the public about Dallas ISD students, staff, teachers, departments, schools, and programs. It also supports the district’s board meetings, live streams, and marketing campaigns. Read about how Alexus’s educational journey at Dallas ISD led her to return to the district and pursue a passion that began in her high school years, below:

What high school did you graduate from and what year did you graduate?
David W. Carter High School in 2012.
What are your responsibilities as video editor?
  • Direct and shoot videos for a variety of audiences.
  • Plan, facilitate and operate studio or field-based video production equipment.
  • Effectively interpret needs and develop creative/technical solutions.
  • Artfully edit and include appropriate graphics to enhance video.
  • Coordinate video production and post-production process to effectively manage project workflow, timelines, project direction and final deliverables.

What are some career or personal highlights/accomplishments?

When I was a student in Dallas ISD, I was a reporter for School Zone Dallas, a 30-minute television show that aired on our district channel, DSTV and channel 8 at that time. My biggest accomplishment is knowing that dreams come true. I currently work for the Broadcast and Programming Department, the same department that filmed me as a high school junior and senior when I was on School Zone Dallas. What a full circle moment! I am very proud to be doing something that I love.

What made your Dallas ISD education unique?

My Dallas ISD education was so unique because the Class of 2012 at Carter High School was like a family. It was very close knit and made you feel like you mattered. From the faculty and staff to my friends, they all lent a helping hand.

 

Who was your favorite Dallas ISD teacher or what was your favorite course, and why?

My favorite Dallas ISD teacher was Mr. Laquintus Turner. He taught AP English III for juniors. Mr. Turner was very passionate about his career and taught me how to write essays with emotions, in which I still use those skills today.

What advice, if any, would you offer to students who are interested in your career field?

To students who may be interested, the most valuable advice I could give is to get a mentor and network, network, network. Do your research on what you would like to become. There are many different careers in the broadcasting world. Watch movies, television shows, and youtube videos of others who may be doing what you are interested in, but most importantly–NETWORK!
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