JCPenney donates 100,000 disposable face masks and 500,000 shopping bags to support Dallas ISD’s bulk grab-and-go meal distribution efforts


JCPenney recently donated 100,000 disposable face masks and 500,000 shopping bags to Dallas ISD in support of its remarkable effort to feed area families during the Coronavirus (COVID-19) pandemic. The donation comes on #GivingTuesdayNow, a global day of generosity and unity created in response to the unprecedented need caused by the pandemic.

Dallas ISD’s Food and Child Nutrition Services Program has provided more than three million meals since schools closed due to the pandemic, and its food-service employees were featured on the cover of TIME magazine’s April 20 issue honoring frontline heroes.

“We deeply appreciate all of our partnerships stepping up for the community during this crisis, especially JC Penney for their generous donation to the district’s Food and Child Nutrition Services department. The 100,000 face masks will ensure safety for our staff, and the 500,000 bags will help us continue to conveniently serve healthy meals to tens of thousands of students every week,” said Michael Rosenberger, executive director of Food and Child Nutrition services at Dallas ISD.

Food-service employees and volunteers offer contact-free food distribution every Thursday, providing 15 weekly meals to approximately 42,000 students and their families. The operation requires approximately 2,800 masks per week for workers and volunteers who prepare and distribute food. Families will use the JCPenney shopping bags to transport the meals home.

“JCPenney and DISD have been long-standing partners, and we are immensely proud of these frontline heroes who are helping feed area children during the COVID-19 crisis,” said Jill Soltau, JCPenney chief executive officer. “We are honored to help protect these workers with masks to last through the summer months and help those who are helping others in their time of need.”

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